Setting Up a Presentable Store Front to Sell Plants
A first impression can make or break someone. No one likes walking into a messy room, let along a messy store. That sends the wrong message. On the other hand, a clean, presentable storefront encourages people to return to a store again and again. Creating a presentable store can become a crucial part of a store's success.
Atmosphere
The atmosphere of the store is a very important factor in the success of a business. If the atmosphere is poor and unkept, then the business will do poorly. If the atmosphere is clean, warm, and friendly, then the business will do extremely well. The ambiance of the store affects the customer to the point that the customer is more likely to spend more money and return at a later time.
The Basics
Some of the basics of a positive ambiance is keeping the sales area clean and organized. Eliminating clutter around important areas of the store like the cash register, displays, and entrances. Another tip to enhance the ambiance is keeping merchandise clean, dust free, and organized. If the business has a restroom, it needs to be clean.
Employees
Employees are crucial to a presentable store front because they are the salespeople. The ones who are upfront and talking to the people. The best employees are the ones who smile, are pleasant, willing to help, and dressed appropriately (i.e. clean uniform, personal hygiene). Have people who are honest and have a similar love for plants. They can connect with people who are looking for plants more easily.
Type of Display
Depending on what type of a client the store is targeting will determine what colors are used, the type of lighting, smells, and types of displays. Younger clients will be brought in with bright colors. More mature clients will come to displays that look clean but more calming, natural colors.
Here are some links for setting up a plant shop
The atmosphere of the store is a very important factor in the success of a business. If the atmosphere is poor and unkept, then the business will do poorly. If the atmosphere is clean, warm, and friendly, then the business will do extremely well. The ambiance of the store affects the customer to the point that the customer is more likely to spend more money and return at a later time.
The Basics
Some of the basics of a positive ambiance is keeping the sales area clean and organized. Eliminating clutter around important areas of the store like the cash register, displays, and entrances. Another tip to enhance the ambiance is keeping merchandise clean, dust free, and organized. If the business has a restroom, it needs to be clean.
Employees
Employees are crucial to a presentable store front because they are the salespeople. The ones who are upfront and talking to the people. The best employees are the ones who smile, are pleasant, willing to help, and dressed appropriately (i.e. clean uniform, personal hygiene). Have people who are honest and have a similar love for plants. They can connect with people who are looking for plants more easily.
Type of Display
Depending on what type of a client the store is targeting will determine what colors are used, the type of lighting, smells, and types of displays. Younger clients will be brought in with bright colors. More mature clients will come to displays that look clean but more calming, natural colors.
Here are some links for setting up a plant shop
https://www.thebalance.com/atmosphere-2890162
https://www.pinterest.com/mygardennursery/garden-center-merchandising-display-ideas/
http://smallbusiness.chron.com/set-up-plant-nursery-13645.html
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